Top 5 Music and Audio Apps in Nigeria: Q1 2023 Performance Review

In the first quarter of 2023, Nigeria's music and audio app market saw significant activity across both iOS and Android platforms. Here’s a detailed look at the performance of the top five apps, based on data from Sensor Tower.

Audiomack: Music Downloader experienced a dynamic quarter. Weekly revenue peaked at around $3.7K in the final week of December and saw a notable dip to $0.9K by mid-January. However, it rebounded to approximately $1.1K by the end of March. Weekly downloads fluctuated, starting at 115K in late December, dropping to 91K in early January, and then rising again to 128K by the end of March. The app's weekly active users also showed variability, peaking at 1.9M in early March before settling at 1.6M by the quarter's end.

StarMaker: Sing Karaoke Songs had a mixed quarter. Weekly revenue saw fluctuations, starting at $0.2K in late December, peaking at $0.9K in mid-March, and ending at $0.4K. Weekly downloads followed a similar pattern, with a high of 62K in mid-January but dropping significantly to 11K in mid-March, before slightly recovering to 28K by the end of March. Active users showed a decline over the quarter, starting at 75K and ending at 68K.

Boomplay: Music & Live Stream showed steady performance. Weekly revenue remained relatively stable, fluctuating between $0.6K and $1.4K, reaching a peak mid-February. Downloads were consistent, starting at 54K in late December and ending at 60K by the end of March. The app maintained a strong user base, with weekly active users peaking at 7.2M in early January and staying robust at 7.2M by the end of March.

Spotify: Music and Podcasts saw a gradual increase in revenue, starting at $24 in late December and reaching $390 by the end of March. Weekly downloads started at 64K and saw a steady rise, peaking at 68K by the end of March. Active users remained stable, starting at 624K and ending the quarter at 740K.

Shazam: Find Music & Concerts had a relatively stable quarter. Although its revenue was minimal, weekly downloads and active users remained consistent. Downloads started at 40K in late December, dipped slightly, and returned to 40K by the end of March. Active users peaked at 716K in late December and closed the quarter at 629K.

For more insights into app performance and market trends, visit Sensor Tower.